Product range and
quality standards

20% of the product range is intended for professional horticulturalists, 80% for the wholesale and retail trade and thus for end consumers. FLORY® nutritional salts, ALZODIN® lawn fertilisers and CULTURAL® substrates are on offer for plant growers and professional horticulturalists and are being further developed.
An extensive choice of famous-brand soils and fertilisers, as well as various accessories such as greenhouse film, are available for use in private homes and gardens.
Well-known product brands are promoted under
the umbrella brands of EUFLOR® and GRUENSIEDL®, such as PLANTAHUM® and TORBOFLOR®, PLANTA-RHODO® and HUMOBIL®, or fertilisers such as ORGAMIN®
and ORGAKAM®. In addition to industrial brands, private labels of trade customers and goods at entry-level prices are produced either at our own facilities or by our co-operation partners.

Peat harvesting and renaturation

On the basis of concessions governed by public law, and in compliance with stringent statutory requirements concerning harvesting and renaturation, peat is extracted at our own harvesting facilities and subsequently processed into high-grade horticultural substrates.
Depending on the location and quality of the peat, the method of peat harvesting varies between “surface cutting”, “divot cutting” and “lump peat cutting”. At the EUFLOR humus plants, peat is increasingly harvested from areas that were formerly green peat moors. The commercial exploitation of such areas plays an important part in supporting economically underdeveloped regions. Following the brief exploitation phase, the exhausted areas are entirely given over to an elaborate, targeted renaturation programme.
In the course of renewed water logging, a habitat is created which is subsequently re-colonised by the unique native vegetation found in natural moor landscapes.

In co-operation with "Verein zur Förderung von Naturerlebnissen e.V." (Association for the Promotion of Experiencing Nature) the project
"A Changing Landscape" attracts thousands of tourists every year, including groups of school and university students who work on an area assigned to them to gain first-hand experience in responsible processing of the valuable peat reserves.